We had been talking with ATV for a while, and I had pitched them several ideas.
The only real need they had was for a variety of videos explaining their kits.
We setup our backstage and started filming.
Toly Ramirez on aFrame
Toly is a friend of mine from way back. He is also a music producer and performer (if you love latin music, you have heard his work).
When ATV showed us their aFrame drum, I had to bring Toly in to play. It’s a unique instrument.
aFrame & Artist Drums
If there is one thing we learned by working with ATV, it is that every office needs drums.